Marketing Your Real Estate

Commercial Networking - National, Regional, & Local

  • Membership in national, statewide, and local commercial boards including National & Michigan Associations of Realtors (NAR & MAR), Michigan Commercial Board of REALTORS® (CBOR), and Aspire North Realtors.
  • Actively work with regional powerhouse commercial broker alliances out of Chicago, Detroit, GR & Lansing.
  • Member of the International Council for Shopping Centers and attend events in Michigan and Las Vegas to gain many regional and national contacts for your property.
  • National/Regional/Local listing campaign available to quickly market your property to professionals within the Coldwell Banker Commercial organization.
  • We have the opportunity to send out an e-mail blast to all realtors in the area that are Aspire North members with your property details, pictures, and offering price.

Multiple Listing Service

We will market your property in many different ways that appeal to the largest group of buyers and tenants. We will input multiple listings reflecting the variety in square footage available rather than just one listing. We will also market the property and highlight development potential to maximize exposure to potential users.

Maximum Listing Exposure

Listings are automatically distributed to: CBC Worldwide, CREXi, Brevitas, RPR, Spacelist and more.
Listings are also manually input to other commercial information exchanges, such as CoStar, LoopNet, Xceligent, Catylist, CIMLS, and Craigslist, which will make the listing visible to other Brokers/Agents and the public who are specifically seeking commercial property.

Revolutionary Lead Management

CBC LeadRouter converts internet leads into cell phone calls to affiliates – ensuring that every inquiry on your property is covered and responded to quickly.

Advertising and Public Relations

We will do a custom print, postcard and/or newspaper advertising campaign, when appropriate, and have multiple public relations sources for community awareness.


We have access to the best demographic data available an do customized charts to distribute to buyers.

Websites Facts

  • Coldwell Banker Commercial: Almost 13,000 Listings, Exclusively Commercial Properties 1.9M Annual Page Views
  • LoopNet: - 5+ Million in Monthly Visitors
  • CoStar: - 5+ Million Commercial Real Estate Listings
  • Coldwell Banker Schmidt: - 1.2+ Million Page Views per Month on Average
  • Coldwell Banker: - 2+ Million Monthly Visitor Click-Throughs to the Local Company Websites


Our in-house marketing department creates a full-color Offering Memorandum. The Offering Memorandum contains all the comprehensive offering details and underwriting information necessary for interested investors to submit a qualified bid on the offering. The Offering Memorandum is distributed in hard-copy and digital format to a multitude of qualified investors.

Example of Print Marketing Materials for Commercial Listing